Allens’ new China trademark agency
Allens Arthur Robinson (Allens) has continued its expansion in Greater China with the launch of a new locally licensed Intellectual Property business in China – Allens Arthur Robinson Intellectual Property (Beijing) Limited – handling trade mark applications and associated IP issues. The new Beijing trademark agency is Allens’ fourth office in Greater China, with a full service locally licensed practice in Hong Kong and registered foreign law firm offices in Shanghai and Beijing.
Philip Kerr, head
read onNo spillover reputation in energy drinks case - Hansen Beverage Company v Bickfords (Australia) Pty Ltd [2008] FCA 406
Marina Lloyd Jones, Senior Associate of Allens Arthur Robinson reports on Hansen Beverage Company v Bickfords (Australia) Pty Ltd [2008] FCA 406, in which the Federal Court was required to consider whether an energy drink that has enjoyed significant global success, but never been sold or directly marketed in Australia, had developed sufficient ’spillover’ reputation, such that it would be misleading or deceptive if a local distributor released its own energy drink in Australia under
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